"You're In Charge- Now What" with Glenn Pasch
Welcome to a podcast designed specifically for those of you who are navigating the exciting yet challenging world of leadership. It's a common scenario – individuals being promoted in business, only to find themselves stranded when it comes to steering their teams towards success. The result? Countless hours lost in search of the right direction.
If you've ever found yourself in that situation, pondering, "Where do I even begin?" or "What's my next step?" – don’t worry. Whether you're taking your first steps into leadership or have a few years of experience under your belt, this podcast is tailor-made for you.
I'm your host, Glenn Pasch, and over the years, I've had the privilege of teaching countless leaders, equipping them with a structured approach to cultivate consistent high-performing teams.
Every week, you'll be treated to insightful conversations with accomplished leaders. They'll share their own journeys, offering not just inspiration but also tangible strategies designed to empower you to become the kind of leader you aspire to be.
Welcome to the "You're in Charge. Now What."
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Thanks to all for making us one of the top 20 Personal Development Podcasts in the world. https://blog.feedspot.com/personal_development_podcasts/
Glenn Pasch is CEO of PCG Digital, a leading digital marketing agency specializing in helping businesses get customers raving, recommending & returning for more. He is a speaker & author of "The Power of Connected Marketing"Linkedin: https://www.linkedin.com/in/glennpasch/Personal Website http://glennpasch.com/Company website: https://pcgdigital.com/
"You're In Charge- Now What" with Glenn Pasch
Stop Calling it a Marketing Funnel with Glenn Pasch
For many years, we've all embraced the concept of a marketing or sales funnel where customers travel on their journey toward conversion or taking a desired action. However, this analogy has its limitations, primarily because a funnel implies that everything or everyone smoothly passes through it.
However, the reality doesn't always align with this neat analogy. Not everyone proceeds through each stage seamlessly; some may halt at certain points along the way. Therefore, rather than referring to it as a funnel, we might more accurately call it a strainer, or, in my opinion, a better analogy would be a series of sieves.
Now before you all go, “Glenn that is obvious, we all really know that”, my question is, if you do, why are you not examining the data then accordingly? Why does everyone just focus on the output and throw nice images of funnels and just breeze over the work you or your agency needs to do to maximize all of the steps from marketing to sale?
Let me explain how to maximize your efforts!!!
Enjoy and don't forget to subscribe and share.
About Glenn Pasch:
"Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
Thanks for making this a top 20 podcast in Personal Development space
Let’s Connect:
https://linktr.ee/glennpasch